KSUBI 2024
UNDER EMBARGO UNTIL 21 MARCH 2024 – Leading global streetwear label, Ksubi proudly announces the launch of its exclusive capsule collection with platinum chart-topping artist, Trippie Redd. Bringing together the realms of music and streetwear, the collection combines Ksubi's canvas of beautifully-imperfect pieces with Trippie’s distinct iconography.
Having firmly established his position as a leading figure amongst the SoundCloud rap scene, Trippie Redd has captivated fans worldwide with his versatile ability to seamlessly blend genres within the realms of Hip-Hop. In turn, Trippie Redd has cemented himself as a significant cultural figure whose influence has naturally transcended from music to style when fusing streetwear and high fashion. As an artist who’s ascent closely mirrors Ksubi’s outsider DNA, the collaboration was a clear-cut fusion of worlds.
The 21-piece collection was recently unveiled at a presentation hosted by both Ksubi and Trippie Redd during New York fashion week. Presented exclusively to New York’s fashion and music elite, now fans will finally be able to get their hands on the coveted pieces.
Drawing upon the renowned punk-inspired aesthetic rooted in both brand and rapper, classic Ksubi styles such as the Chitch, Van Winkles and Anti-K are presented with shredded and ripped appliques paired alongside an offering of premium Tees adorned with artwork that nod to Trippie’s personality and style.
Stand-out pieces such as the Maxx Zip Off Cargos, Maxx Accordion Black, Cosy Boy Jacket and Trippie Knit diversify the Ksubi offering, adding new styles and silhouettes designed by Trippie to the Ksubi catalog. Both brand’s luxe-rebellious flair is continued for pieces such as the Skeleton Biggie Hoodie and Trak set made from a premium fleece fabric that offers a removable fabric face shield as a unique modification to a classic hoodie.
Trippie Redd said of the partnership: “When it comes to both music and fashion, I never like to be put in a box. I express myself fully without any boundaries which is why it made sense to link up with Ksubi. I wanted the collection to feel authentically me, and I’m excited to bring new designs to Ksubi that aren’t typically what they’ve done before and to bring that vision to life.”
The Ksubi x Trippie Redd collection will be available from March 21st, 2024 at Ksubi.com, Ksubi stores in New York, Los Angeles, Miami, Chicago, London, and Sydney as well as select retail partners including Neiman Marcus.
LOOKBOOK HERE.
CAMPAIGN IMAGERY BY HUGO LIPPE HERE.
FLAT LAY IMAGERY HERE.
FULL MEDIA KIT HERE.
For further details contact Rachel Cham, Senior PR & Talent Specialist rachel.cham@ksubi.com
ABOUT KSUBI
Ksubi was founded in 1999, and quickly gained a reputation as one of Australia's hottest fashion labels. Our legacy was established. We became known for our DIY, rebel attitude and our now-iconic distressed denim and box cross logo. It wasn't long before our signature look caught the eye of some of the most influential people in music and fashion.
Establishing ourselves as a global streetwear icon, KSUBI is sold through some of the world’s most notable retailers including being the number one brand in SAKS 5th Avenue and the number one denim brand in KITH. Lines around the block are now a regular occurrence at our New York, Los Angeles, London, Chicago, and Miami stores, with a new location coming soon to Sydney, and a Melbourne store set to open in 2024.
